Peacock raised monthly prices across all subscription tiers by roughly 18% on Thursday, marking its fourth price increase since launch. The ad-supported Select plan now costs $9/month, up from $8, while the mid-tier Premium plan with ads increased to $13/month from $11. The top-tier Premium Plus, which removes ads, now costs $20/month, up from $17.
Annual billing remains unchanged, maintaining the 12-for-10 discount structure. NBCUniversal’s streaming service had last raised prices in July 2025, when the Premium plan jumped from $8 to $11 and Premium Plus rose from $14 to $17.
Peacock’s latest move follows a pattern of regular increases since its 2020 debut, aligning with broader industry trends of monetizing streaming libraries.
