Heineken is offering a 2027 Formula 1 Season Ticket as a prize for a new fan competition. The winner and a guest will receive travel, accommodation and grandstand access for every race on the 2027 calendar, turning the experience into a year‑long global tour.
The inaugural holder of the pass was Brandon Burgess, known online as Full Time Formula, who documented attending every 2025 race for under £20,000 while keeping a full‑time job. Burgess will now sit on the selection panel and says the next holder should be an “extremely passionate” fan eager to dive into the travel, meet other supporters and make the most of each event.
Eligibility is limited to fans aged 25 and over. Entrants must sign up through the F1 Unlocked platform, name their favourite team and driver, and pick a companion from a list provided by Heineken and F1. The first stage closes at 11 pm BST on 23 August. Fifty random entries will be asked to submit a 90‑second video, after which a judging panel will narrow the field to five finalists. A public vote will then decide the ultimate winner.
