Heineken is turning a devoted fan’s story into a prize, promising a carbon‑fibre season ticket that will let one winner and a guest attend every Formula 1 race next season.
The concept emerged after Brandon Burgess spent his entire savings to follow the 2025 calendar on a shoestring, attending each Grand Prix in person. Impressed by his commitment, Heineken reached out to Burgess with an upgrade, sparking the idea for the exclusive ticket.
Details on how the lucky fan will be selected are expected soon, and the winner will receive a fully carbon‑fibre‑crafted pass that covers travel to all upcoming races, offering a once‑in‑a‑lifetime experience for both the fan and a companion.
